Currently Creative Directing at XDAgency

Alex Kolbe is a Creative Lead based in NYC.

My work focuses on capturing the essence of a brand and developing threads that bring it to life. Living at the intersection of brand identity and experience, my work is spirited, offering a culturally relevant POV.

My experience includes building brand identities, developing strategic campaigns, and crafting retail designs and pop-ups. This range allows me to deeply consider the way a brand’s stories unfold and how they manifest in the world.

My love for design comes from my curious nature and the emotions it elicits. Never afraid to ask ‘why” and infuse personality into whatever I touch. To me, everything is made to be experienced and tell a story — from a logo to the packaging, from a billboard to a retail pop-up. Creating beautiful things with feeling and meaning is at the heart of what I do.

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Awards

40 Under 40 — 2018
Design:Retail Magazine

Best Corporate Event Concept - Over $250,000
Project: Twitter City for Twitter
2016 BizBash Event Style Award

Best B-to-B Environment: Gold
Project: TwitterCity for Twitter
Ex-Awards, 2017

A.R.E. 2015 Visual Presentation Design Award
Project: Summer Festival for UNIQLO
Association for Retail Environments

Select Clients

AMASS

Belcampo

Converse

Herbivore

Kith

Marc Jacobs

Maybelline

Mia Becar

Nike

Porsche

Sephora

Stadium Goods

Twitter

UNIQLO

Waldorf Astoria

Waze

Say hi.